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Current: What If You Could Own Your Algorithm?

Screenshot of the Current prototype: a personal feed concept with sample content

The question

What if you could own your algorithm — tell your feed what you care about, choose the voices you trust, and change the rules whenever you want?

Evolving operating model

Current would mix articles, creators, video, culture and local discovery into one beautiful, finite experience. My Algorithm would let each person set their own topics, source preferences, variety and attention budget. The Mirror would privately compare what they intended to read with what they actually found valuable.

The north star: follow people, not platforms; curate information, not attention.

A personal information feed that follows your intentions, not an engagement algorithm.

I love discovering ideas, people, recipes, gardening inspiration, essays, local events and the occasional delightful video. But the feeds that deliver them tend to optimize for how long I'll stay, not whether the experience was worth my time. What if I could tell my feed what I cared about, choose the voices I trusted, and change the rules whenever I wanted? That's the idea behind Current: a feed on your terms.

There's already an early interactive prototype, but it uses sample content. It's a design exploration, not yet a live news feed or a functioning personalized recommendation engine. The next milestone is connecting verified live sources and making the ranking rules genuinely responsive.

Once it's ready, I'll run a small experiment: establish a baseline, use Current for seven days, share what worked and what didn't, then return at day 30 to see whether controlling my feed actually changed my relationship with information. A satisfying ten minutes may be more valuable than forty minutes of scrolling.

For now, Current is on the Concept Bar. Good ideas don't all need to become active projects at once.

Explore the prototype — limited-access preview; it may ask for sign-in. The screenshot above shows what it looks like.

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